
A watch that could potentially out-live you! Eco-Drive watches are sustainableĬitizen claim that their Eco-Drive watches are directly responsible for a reduction of ten million batteries across Northern America alone. The energy is harnessed and stored inside a lithium-ion cell that effectively recharges itself. What is an Eco-Drive watch?įirstly, Eco-Drive refers to the process Citizen timepieces use to pull energy from light. If your attention is piqued, then it’s time to tell you that the brand in question is Citizen and the watch is an Eco-Drive. However, what if you were to learn that there is a brand of watch whos batteries will never die? That you could buy a striking watch that you can fall in love with all over again and never have to worry about shoving it away because it’ll always work for you? Furthermore, it’ll never need to be plugged in, either. Now your old favourite is probably buried, never to see the light of day again. Can you remember what you did with it? Does it still poke out of a drawer at you? Did you bin it? Sell it? Whatever you did, the odds are you certainly didn’t take it to a watch specialist and get the battery replaced. You probably remember the heartbreak when the battery finally died.

Everyone’s had a watch in their life that they were absolutely in love with.
